Apple tops smartphone competitors in customer satisfaction

Apple continues to dominate in the smartphone market, especially thanks to customer satisfaction according to a new report.

Apple has yet another piece of news to be happy about. The Cupertino, Calif.-based company has once again garnered the top spot among smartphone manufacturers in when it comes to customer satisfaction, according to the latest survey from J.D. Power and Associates.

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This is Apple’s sixth consecutive win in the J.D. Power and Associates survey.

The 2011 U.S. Wireless Smartphone Customer Satisfaction Study—Volume 2 comprises responses from 6,898 smartphone owners fielded between January and June 2011.

Key factors for measuring smartphone satisfaction were performance, ease of operation, features and physical design.

Based on a 1,000-point scale, Apple scored 838, while HTC came in a close second with a score of 801. The divide was even closer between Samsung and Motorola, which scored 777 and 775 respectively.

However, Samsung still did quite well for itself in the feature phone category by claiming the top spot with a score of 718. LG, Sanyo, and Sony Ericsson all came in behind by incredibly close numbers at 717, 716 and 709 respectively.

Strikingly, the survey found that customers who own 4G-capable devices are happy with them for the most part. Maybe the rapid speed and performance really does outweigh poor battery life concerns?

That would appear to be the case as satisfaction among customers using 4G-capable phones averaged 819, compared with 786 among customers using 3G phones.

Another survey from London-based brand valuation consultancy firm Brand Finance named Apple as the second most valuable brand on the planet after its value rose by 33 percent — overtaking Microsoft for the first time.

Related:

Intel Joins the Windows 8 Developer Push

IDF takes place at the same time as BUILD, and the Wintel alliance (for now) is linking arms to reach out to developers Microsoft 70-640 Training .”.

If you’re going to Intel’s Developer Forum next week and want to know what’s up with Windows 8, good news: you don’t have to jet down to Anaheim, Microsoft has got you covered at IDF, too.

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As we all know, the Microsoft BUILD conference takes place next week in Anaheim, California (just across the street from Disneyland). BUILD is a rollup of PDC and WinHEC, so it’s the show for developers to attend. At the same time, Intel is hosting the Intel Developer Forum (IDF) in San Francisco.

This may present a quandary for some people, but thankfully, Microsoft and Intel are coordinating this rather well. For those of you attending IDF, you can get yourself at least some info on Windows 8. As for a beta, well, we still don’t know if one will come out at BUILD (although I’d be shocked if it didn’t happen). The most likely scenario is that you can register to get the beta while at IDF.

The information comes courtesy of Intel’s IDF site, which lists a few notable sessions involving Microsoft (click on the Technical Session Catalog and search for Microsoft). The biggest one comes on Wednesday, where Microsoft will deliver a session on Windows 8 called “Microsoft Windows 8 on Intel Architecture.” This session will be the look at Windows 8 and discuss “the work both companies are undertaking to deliver this new compute experience.”

Most of the sessions are reserved for Thursday, the last day of IDF. I’ve seen how attendance falls off on day 3 of IDF and question whether that’s a good idea, but maybe it was all they had Microsoft Free MCTS Training and MCTS Online Training.

The two companies will host a session called “Hot Topic Q&A: Intel and Microsoft – Windows 8.” Microsoft will have three representatives, Intel will have two engineers.

Another session on Thursday will be “Microsoft Windows Platform Evolution and UEFI Requirements.” UEFI stands for Unified Extensible Firmware Interface and will finally replace the creaky old BIOS firmware that has been in PCs for more than 30 years. The session will talk about the latest Windows 8 platform requirements including UEFI boot and security features.

The final session on Thursday will be “Integrating Intel Platform Capabilities on Microsoft Windows Security Architecture.” Intel will detail improvements in the Windows security architecture and how Intel hardware will work with the next-generation of Windows.

Sure sounds like a beta is coming, doesn’t it?

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