After using only Google's new social network for a week -- forsaking all others -- here's what I learned
Computerworld - On July 8, I went on the Google+ Diet, using Google's new social network for all my online communication. As part of the diet, I stopped using Facebook, Twitter, Foursquare, and several other services. I even stopped using e-mail.
There's an "Incoming" option, for viewing the posts of people you have not put into any Circles, but who have Circled you.
It's a more complex, but friction-free, way to follow.
Google+ is still a work in progress
There's no search yet. Apple (as of late Friday) hasn't approved the iOS app. Google hasn't released an API for third-party companies to build on. Some of the best features of Google+ are still in the future.
Google Plus
* Elgan: What I lost on the Google+ Diet
* Visual tour: 8 Google+ add-ons, extensions, and downloads
* With 10M users, Google+ is becoming a social competitor
* Google races to create business version of Google+
* Privacy, contact updates added to Google+
* Can Facebook and Google+ coexist?
* Google+ fervor may be making Facebook nervous
* Google to developers: Stay tuned for Google+ tools
* Google+ hit with spam bug
* Visual tour: 10 Google+ tips for beginners
Continuing coverage: Google+
There are random glitches and minor problems that crop up here and there. Google keeps making changes.
If you don't want to use a beta service, you may want to wait on Google+. On the other hand, it's already more stable than Twitter.
Google+ is a platform for third-party innovation
Google+ is like Twitter in that other companies will be able to build tools and interfaces that enable you to customize your experience. Dozens of browser plug-ins have already emerged for this purpose. Within a year or two, there will probably be hundreds or thousands of these.
People go on diets to lose something. What have I lost on the Google+ Diet? For one thing, I've missed out on a lot of friend and family chatter on Facebook. I've probably also missed out on some content on Twitter, which still has far more users and far more going on in general because it's been around longer.
However, I've also lost the anxiety caused by having my social life spread out on so many social services. I've missed out on a lot of pointless e-mail and spam.
More important, I've gained a much better way to interact online, and gained a lot of new friends.
The Google+ Diet isn't for everybody. But I recommend that everybody at least try to consolidate disparate social media into as few as possible. And I can tell you, Google+ should be one of the few social sites you use -- if not the only one.
July 17, 2011
July 16, 2011
10 Secrets for Searching for a Job During a Recession
Focusing your efforts on jobs in growing industries and demonstrating how your work has generated revenue are just two simple ways to distinguish yourself from the rest of the job seekers competing for positions in a down economy.
CIO — With the U.S. economy inching closer to a recession, the job market is changing dramatically. Competition for jobs is heating up as an increasing number of skilled professionals, laid off from their companies, flood the market. Firms are reconsidering their hiring plans as they wait for the softening economy to firm up. And while the Internet has made it easier than ever for job seekers to post their resumes, that convenience has made it harder for candidates to stand out. Even the basics of a job search—resumes, cover letters, interviews and negotiations—have changed as a result of the economy. It's no longer an employee's market, and job seekers have to adapt accordingly—sometimes in radical ways that benefit employers more than job seekers.
If you're tired of struggling to find a job and don't want an economic slowdown to hurt your chances of landing a new one, follow the best practices outlined in this story for conducting a job search when times are tight.
MORE ON JOB SEARCHES
CIO Job Search: A Real Life Chronicle
How to Create and Execute an Employer-Centric Job Search Strategy
Searching the Hidden Job Market for Opportunities
Signs Your Job Search Isn't Working and Ways to Improve It
1. Forget the "shotgun" job search method.
Many people still use the "shotgun" method for conducting a job search. They read the Sunday job ads; they submit a standard resume to as many job boards as they can find; they call on a few friends. Then they submit their standard resume to either a handful of opportunities each week, or they submit to dozens of jobs with the same resume as long as the position sounds remotely interesting.
"As job seekers become more fearful of the economy, they fall back on the shotgun method because it feels like they're out there working it," says Phil Rosenberg, former division director of Robert Half International who's now CEO and founder of reCareered, a career counseling and resume writing firm.
The problem with the shotgun method is that it does not work, especially in a job market where employers have the pick of the litter. In fact, it does more harm than good. Recruiters are not likely to want to help you because you have given all potential hiring firms free access to your information, which negates the value they provide to their clients. Second, you commoditize yourself: By posting your resume everywhere, you become indistinguishable from a plethora of job seekers with similar skills. Consequently, hiring firms can immediately negotiate on price, driving your salary down or out. What's more, when you try to be all things to all prospective employers by sending a standard resume to everyone, you end up being nothing to no one. Your resume won't get noticed because it doesn't stand out.
2. Start with a plan to find the right company first and the job second.
What the shotgun method lacks—and what every job seeker needs—is a specific idea of the job they want and a plan on how to get it. Yet few job seekers start with these ideas since both require thought and time. Pressed to quickly find a new source of income, most job seekers don't feel they can afford the time needed to create a big-picture strategy; they simply want to apply to as many positions as quickly as possible. They feel they need to act, not sit and think.
That mentality is born of shortsighted fear. It's not the mentality of a long-term, solutions-oriented leader. Keep in mind that hiring managers want leaders with demonstrated success in finding creative solutions to difficult problems. Business plans, project plans, budgets and presentations all take time to research and develop. So does differentiating your job search. By taking the time to zero in on a specific career goal and to plan an effective job search, you demonstrate to hiring managers your clarity and ability to manage projects. It's a strategy that's worked well for me. One of my own recent interviewers commented, "So very few candidates truly understand what they really want that it is an eye-opening 'ah-hah, this guy is different' moment when someone can confidently communicate that to (us)."
The amount of time this planning requires varies by person, but it can range from as little as a few minutes for job seekers who have already committed to specific industries and geographies to a few days for those who are less certain of their goals. Since I was originally looking to change industries, I spent more than two weeks researching the leading firms in the industry.
For information on how to create and manage a job search project plan see my blog entry on the topic, Using Project Planning Skills in a Job Search.
3. Focus on growth industries and specializations.
Picking an industry that is still growing or is predicted to grow during these difficult economic times increases your chances of landing a new job and decreases your chances of getting laid off again.
Most of the job search engines, career sites and economists agree that the top industries for 2008 include...
CIO — With the U.S. economy inching closer to a recession, the job market is changing dramatically. Competition for jobs is heating up as an increasing number of skilled professionals, laid off from their companies, flood the market. Firms are reconsidering their hiring plans as they wait for the softening economy to firm up. And while the Internet has made it easier than ever for job seekers to post their resumes, that convenience has made it harder for candidates to stand out. Even the basics of a job search—resumes, cover letters, interviews and negotiations—have changed as a result of the economy. It's no longer an employee's market, and job seekers have to adapt accordingly—sometimes in radical ways that benefit employers more than job seekers.
If you're tired of struggling to find a job and don't want an economic slowdown to hurt your chances of landing a new one, follow the best practices outlined in this story for conducting a job search when times are tight.
MORE ON JOB SEARCHES
CIO Job Search: A Real Life Chronicle
How to Create and Execute an Employer-Centric Job Search Strategy
Searching the Hidden Job Market for Opportunities
Signs Your Job Search Isn't Working and Ways to Improve It
1. Forget the "shotgun" job search method.
Many people still use the "shotgun" method for conducting a job search. They read the Sunday job ads; they submit a standard resume to as many job boards as they can find; they call on a few friends. Then they submit their standard resume to either a handful of opportunities each week, or they submit to dozens of jobs with the same resume as long as the position sounds remotely interesting.
"As job seekers become more fearful of the economy, they fall back on the shotgun method because it feels like they're out there working it," says Phil Rosenberg, former division director of Robert Half International who's now CEO and founder of reCareered, a career counseling and resume writing firm.
The problem with the shotgun method is that it does not work, especially in a job market where employers have the pick of the litter. In fact, it does more harm than good. Recruiters are not likely to want to help you because you have given all potential hiring firms free access to your information, which negates the value they provide to their clients. Second, you commoditize yourself: By posting your resume everywhere, you become indistinguishable from a plethora of job seekers with similar skills. Consequently, hiring firms can immediately negotiate on price, driving your salary down or out. What's more, when you try to be all things to all prospective employers by sending a standard resume to everyone, you end up being nothing to no one. Your resume won't get noticed because it doesn't stand out.
2. Start with a plan to find the right company first and the job second.
What the shotgun method lacks—and what every job seeker needs—is a specific idea of the job they want and a plan on how to get it. Yet few job seekers start with these ideas since both require thought and time. Pressed to quickly find a new source of income, most job seekers don't feel they can afford the time needed to create a big-picture strategy; they simply want to apply to as many positions as quickly as possible. They feel they need to act, not sit and think.
That mentality is born of shortsighted fear. It's not the mentality of a long-term, solutions-oriented leader. Keep in mind that hiring managers want leaders with demonstrated success in finding creative solutions to difficult problems. Business plans, project plans, budgets and presentations all take time to research and develop. So does differentiating your job search. By taking the time to zero in on a specific career goal and to plan an effective job search, you demonstrate to hiring managers your clarity and ability to manage projects. It's a strategy that's worked well for me. One of my own recent interviewers commented, "So very few candidates truly understand what they really want that it is an eye-opening 'ah-hah, this guy is different' moment when someone can confidently communicate that to (us)."
The amount of time this planning requires varies by person, but it can range from as little as a few minutes for job seekers who have already committed to specific industries and geographies to a few days for those who are less certain of their goals. Since I was originally looking to change industries, I spent more than two weeks researching the leading firms in the industry.
For information on how to create and manage a job search project plan see my blog entry on the topic, Using Project Planning Skills in a Job Search.
3. Focus on growth industries and specializations.
Picking an industry that is still growing or is predicted to grow during these difficult economic times increases your chances of landing a new job and decreases your chances of getting laid off again.
Most of the job search engines, career sites and economists agree that the top industries for 2008 include...
July 14, 2011
Microsoft COO Goes on Competitor-Bashing Spree
For his annual keynote at the Microsoft Wordwide Partner Conference, taking place this week in Los Angeles, Microsoft Chief Operating Officer Kevin Turner wasted little time challenging Microsoft's many competitors. He flouted the supposed weaknesses of Cisco, IBM, Google, Oracle and others, letting attendees know that Microsoft is gunning for these companies' business.
With VMware (VMW), he referred to something he called the "VMware tax," noting that Microsoft's Hyper-V virtualization software offers the ability to run more virtual machines, after the first six, at no additional cost. "We caught VMware flat-footed because of the economics of the cloud," he said. "The more VMs you add, the more you save."
This is not the first year that Turner has bashed competitors. Last year at WPC, Turner mocked Apple (AAPL) for its problems with the then recently released iPhone 4, calling it Apple's Vista, referring to Microsoft's own less-than-enthusiastically received operating system.
Apple was not spared Turner 's mockery this year either. Comparing Apple's approach to its operating systems with Microsoft's, Turned mused that "your guess is as good as mine as to when [Apple will merge] the iOS and MacOS." Windows 8, in contrast, will be a single OS that will bridge a wide range of different devices, he noted.
Turner also took apparent delight in displaying photos of an unnamed authorized Apple reseller store in Latin America that was selling Apple desktops and Apple laptops running Windows 7. "That should tell you a lot about having a great OS."
Some of Turner's jibes were more enthusiastic than coherent. "It is so good to have something to compete with Salesforce.com (CRM) head-to-head," Turner trumpeted, referring to Microsoft's Dynamics CRM Online, which has gone live in direct competition with Salesforce.com's offerings. "Now, we have this humongous pacifier to stick in the mouth of [Salesforce.com CEO] Marc Benioff."
Not all of Turner's talk was bluster. He also took the opportunity to provide a eulogy for Microsoft products that the company hopes its users will upgrade, namely Windows XP, Office 2003 and Internet Explorer 6. "Those products deserve a standing ovation. They have been so good to so many people. But you know what? They are dead. End-of-life is 2014," Turner said.
These widely used products define what Microsoft is for far too many people, he added. "The reality is that is not what we are at all. You can't even begin to get someone's mind around Lync and SharePoint and the cloud until we get these old applications remediated and moved forward," he said.
Turner also outlined the strategy partners should take to help get their customers onto the Microsoft Azure cloud. Microsoft's Azure service has already collected 40,000 customers across 41 countries, although this is a small percentage of the customers Microsoft would like to have using this service. He explained that the two vital pieces of software that every organizations should have to get cloud ready is Microsoft System Center and Microsoft Active Directory.
"When they want they want to go to the cloud, these two assets will make that possible," he said. "If they are not quite ready to go to cloud, it doesn't matter. We'll take them when they are ready."
With VMware (VMW), he referred to something he called the "VMware tax," noting that Microsoft's Hyper-V virtualization software offers the ability to run more virtual machines, after the first six, at no additional cost. "We caught VMware flat-footed because of the economics of the cloud," he said. "The more VMs you add, the more you save."
This is not the first year that Turner has bashed competitors. Last year at WPC, Turner mocked Apple (AAPL) for its problems with the then recently released iPhone 4, calling it Apple's Vista, referring to Microsoft's own less-than-enthusiastically received operating system.
Apple was not spared Turner 's mockery this year either. Comparing Apple's approach to its operating systems with Microsoft's, Turned mused that "your guess is as good as mine as to when [Apple will merge] the iOS and MacOS." Windows 8, in contrast, will be a single OS that will bridge a wide range of different devices, he noted.
Turner also took apparent delight in displaying photos of an unnamed authorized Apple reseller store in Latin America that was selling Apple desktops and Apple laptops running Windows 7. "That should tell you a lot about having a great OS."
Some of Turner's jibes were more enthusiastic than coherent. "It is so good to have something to compete with Salesforce.com (CRM) head-to-head," Turner trumpeted, referring to Microsoft's Dynamics CRM Online, which has gone live in direct competition with Salesforce.com's offerings. "Now, we have this humongous pacifier to stick in the mouth of [Salesforce.com CEO] Marc Benioff."
Not all of Turner's talk was bluster. He also took the opportunity to provide a eulogy for Microsoft products that the company hopes its users will upgrade, namely Windows XP, Office 2003 and Internet Explorer 6. "Those products deserve a standing ovation. They have been so good to so many people. But you know what? They are dead. End-of-life is 2014," Turner said.
These widely used products define what Microsoft is for far too many people, he added. "The reality is that is not what we are at all. You can't even begin to get someone's mind around Lync and SharePoint and the cloud until we get these old applications remediated and moved forward," he said.
Turner also outlined the strategy partners should take to help get their customers onto the Microsoft Azure cloud. Microsoft's Azure service has already collected 40,000 customers across 41 countries, although this is a small percentage of the customers Microsoft would like to have using this service. He explained that the two vital pieces of software that every organizations should have to get cloud ready is Microsoft System Center and Microsoft Active Directory.
"When they want they want to go to the cloud, these two assets will make that possible," he said. "If they are not quite ready to go to cloud, it doesn't matter. We'll take them when they are ready."
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